Five great ideas to carry over into your business or organization in 2018

Drawing from some of the best business books I read and reviewed last year for the Hamilton Spectator, here are five great ideas  to carry over into 2018.

no egoAdd an accountability filter to your 2018 employee engagement survey. Add questions that will let you separate out answers from two very different kinds of employees. Pay close attention to what high-accountable employees are telling you. They’re the high performers who’ll suggest ways to make your organization better for customers, clients, patients or students. Don’t waste time, money or effort in trying to shore up satisfaction scores of low-accountable employees who will only give you a list of demands on how to make their lives easier. “If we really want our engagement surveys to drive workplace results, then we need to be honest,” says Cy Wakeman, author of No Ego – How Leaders Can Cut the Cost of Workplace Drama, End Entitlement and Drive Big Results. “Not all employees contribute equally, and the feedback they offer isn’t equal either. Treating all feedback equally is crazy.” So too is holding managers accountable for driving up satisfaction scores among employees who contribute little or nothing to the organization.

egiHelp yourself by helping others first. Adopt what Ryan Holiday calls the canvas strategy. “Find canvasses for others to paint on,” says Holiday in Ego is the Enemy. “Whereas everyone else wants to get credit and be respected, you can forget credit. You can forget it so hard that you’re glad when others get it instead of you – that was your aim after all. Let the others take the credit on credit, while you defer and earn interest on the principle.” This is one way to keep your ego in check in 2018 and not allow a false sense of superiority to exceed the bounds of confidence and talent.

radicalStart practicing radical candor. Care personally and challenge directly in 2018. Find the courage to deliver difficult yet necessary feedback, make tough calls and set a high bar for results. At the same time, let people know that you care them. “When people trust you and believe you care about them, they are much more likely to accept and act on your praise and criticism,” says Kim Scott in Radical Candor – Be a Kick-Ass Boss Without Losing Your Humanity. You do yourself and the people around you no favours when you put being liked ahead of saying and doing what needs to be said and done.

MomentsPick an event that your organization runs every year and shake up the status quo. Don’t settle for what Chip and Dan Heath call the soul-sucking force of reasonableness. Invest the time and extra money to create a stand-out experience in 2018 that everyone in the room will remember and everyone else will wish they had attended. “Moments matter,” say the Heaths in The Power of Moments“And what an opportunity we miss when we leave them to chance. Teachers can inspire, caregivers can comfort, service workers can delight, politicians can unite and managers can motivate. All it takes is a bit of insight and forethought. We can be the designers of moments that deliver elevation and insight and pride and connection.”

powerMake sure everyone in your organization has the same answers to two fundamental questions. What do we stand for? And what do we want to be known for? The answers will define your organization’s culture in 2018. Average organizations have mission statements. Great organizations have people who are on a mission. The difference comes down to culture. “Your most important job as a leader is to drive the culture,” says Jon Gordon in The Power of Positive Leadership. “You must create a positive culture that energizes and encourages people, fosters connected relationships and great teamwork, empowers and enables people to do their best work.”

@jayrobb serves as director of communications for Mohawk College, lives in Hamilton and has reviewed business books for the Hamilton Spectator since 1999.

Review – The Power of Moments by Chip and Dan Heath

MomentsThis review first ran in the Nov. 6 edition of The Hamilton Spectator.

The Power of Moments: Why Certain Experiences Have Extraordinary Impact

By Chip and Dan Heath

Simon & Schuster

$39

How do you get students from priority neighbourhoods to stay in school and go to college?

Yes Prep Public Schools in Houston has a great solution.

Senior Signing Day was launched in 2001. It’s modeled after the day when graduating high school football players sign letters of intent with American colleges. Staff at Yes Prep wanted to recreate the same level of excitement for their students’ academic achievements.

Last year’s Senior Signing Day was held in the Toyota Centre, home to the NBA’s Houston Rockets.

Students, family, friends, staff, alumni and supporters pack the arena for the two hour celebration. Each graduating student walks across the stage, steps up to the podium and announces what college they’re attending in the fall. Some of the students break the news by unveiling t-shirts, ball caps and pennants. The crowd goes wild. This is not a staid and somber ceremony.

The graduating students then make it official by signing their enrollment papers.

Maybe you think this event seems like a ton of work. You could ask why Yes Prep doesn’t just list the graduating students and their future colleges in a program and instead invite an alumnus, donor or celebrity to give a speech like the one given at at every other graduation ceremony.

But then you’d be missing the point.

Senior Signing Day was engineered to be a defining moment for everyone in the arena. It’s a celebration for the graduating students. It gives families yet another reason to be proud. It reminds staff and supporters that they’re transforming lives. And it inspires the younger students who picture themselves up on stage and getting rafter-shaking roars of applause in a few more years.

Every organization can create defining moments for customers, students, patients and employees, say brothers Chip and Dan Heath and authors of The Power of Moments.

“Moments matter,” say the Heaths. “And what an opportunity we miss when we leave them to chance. Teachers can inspire, caregivers can comfort, service workers can delight, politicians can unite and managers can motivate. All it takes is a bit of insight and forethought. We can be the designers of moments that deliver elevation and insight and pride and connection.”

You don’t have to fill an NBA arena to create defining moments. The Magic Castle Hotel in Los Angeles uses a Popsicle hotline. You pick up the phone and order a free cherry, orange or grape Popsicle. A white-gloved staff member then delivers it poolside on a silver tray. It’s a peak moment that guests will remember, rave about online and talk about when they return home.

So why don’t more organizations create these peak moments? The Heaths warn that it’s easy to fall victim to the soul-sucking force of reasonableness. Creating peak moments takes a lot of effort and it’s rarely in anyone’s job description. It’s far easier to stick with the predictability and safety of the status quo.

So instead of experiencing a few unforgettable peaks, we get unrelenting flatness. Learning, working and spending money start to feel like a never-ending road trip across the Canadian Prairies.

Your first day at a new job should be a defining moment. But how many of us have spent that day memorizing the corporate policy and procedure binder at an empty desk followed by a whirlwind round of introductions that interrupt busy coworkers who had no idea we were joining the team?

Along with succumbing to reasonableness, the Heaths say organizations are preoccupied with filling lots of potholes and pay little to no attention in creating a few peaks. Yet it’s these surprising moments that make us overlook or put up other moments that fall short of expectations. “When we assess our experiences, we don’t average our minute-by-minute sensations. Rather, we tend to remember flagship moments: the peaks, the pits and the transitions.”

For inspiration, the Heaths showcase defining moments created by at all kind of organizations. The only problem with their book is that you’ll find it impossible to sit and suffer through peak-free events and experiences that stick to the same old script and settle for reasonableness.

@jayrobb serves as director of communications for Mohawk College, reviews business books for the Hamilton Spectator and lives in Hamilton.