5 career and business-boosting New Year’s resolutions

This review first ran in the Dec. 21 edition of The Hamilton Spectator. Here are five New Year’s resolutions courtesy of the best business books I reviewed this year for the Hamilton Spectator. 1. Give us something to talk about.  Word of mouth is the least expensive and most effective way to grow your business, sayContinue reading “5 career and business-boosting New Year’s resolutions”

The 4 keys to giving your customers something to talk about

This review first ran in the Oct. 27 edition of The Hamilton Spectator. Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth By Jay Baer and Daniel Lemin $36 Portfolio / Penguin It’s the bonus chunk of kielbasa that comes with the mixed meat sandwich from Starpolskie’s Deli in East Hamilton. It’sContinue reading “The 4 keys to giving your customers something to talk about”