27 years in public relations turned into a 30-minute early morning walk & talk

If you’ve reached the end of Netflix, you can watch me talk about public relations while wandering through the woods for 30 minutes.

Prof¬†Wayne Aubert¬†asked if I’d offer up some wisdom for Advertising students in an upcoming class. So I turned 27 years of working in PR into a half-hour stream of consciousness (with just 15 minutes worth of filler & origin story).

Rather than record a lecture from the basement bunker / home office / spare bedroom, I went for an early morning walk & talk.

I made the case for why introverts can excel at PR, what I enjoy most & least about PR, the core foundational skill for PR pros plus some thoughts on crisis comms, media relations, social media, how to land a job, a couple shout-outs for Professor Aubert but no war stories.