Turn your customers into loyal fans (review of Fanocracy)

If it sounds too good to be true, it probably is. I ignored that adage while registering for a “free” webinar. When the webinar ended, the spam emails and sales calls started and didn’t stop. I got emails and phone calls from multiple salespeople from the same company. Irritation replaced my initial appreciation. I tookContinue reading “Turn your customers into loyal fans (review of Fanocracy)”

Tell an undeniable story to win support for your impossible idea (review of Story 10x).

I had no clue what the consultants were talking about. Early in my career, I was on a team that was tasked with carrying out a re-engineering project. Consultants were brought in to crunch numbers, run reports and help get employees onboard for big sweeping changes in who and how work got done. The consultantsContinue reading “Tell an undeniable story to win support for your impossible idea (review of Story 10x).”