The 4 keys to giving your customers something to talk about

This review first ran in the Oct. 27 edition of The Hamilton Spectator. Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth By Jay Baer and Daniel Lemin $36 Portfolio / Penguin It’s the bonus chunk of kielbasa that comes with the mixed meat sandwich from Starpolskie’s Deli in East Hamilton. It’sContinue reading “The 4 keys to giving your customers something to talk about”

An introvert’s survival guide for mixing and mingling (review of Hiding in the Bathroom)

This review first ran in the Oct. 13 edition of The Hamilton Spectator. Hiding in the Bathroom: An Introvert’s Roadmap to Getting Out There (When You’d Rather Stay Home) By Morra Aarons-Mele HarperCollins $31.99 You’re about to walk into a room full of strangers for an hour of mixing and mingling. Will you have aContinue reading “An introvert’s survival guide for mixing and mingling (review of Hiding in the Bathroom)”