Are you answering what your customers wonder and worry about? (REVIEW)

This review first ran in the July 21 edition of The Hamilton Spectator. They Ask You Answer By Marcus Sheridan Wiley $30 Marcus Sheridan was on the brink of financial ruin. The bank was calling. His credit cards were maxed out. His employees were sitting at home wondering if they still had a job. Sheridan’sContinue reading “Are you answering what your customers wonder and worry about? (REVIEW)”

Media relations 101 for entrepreneurs

My colleague Jane Allison and I got to spend a morning with entrepreneurs participating in the 2018 Lion’s Lair competition organized by the Innovation Factory in Hamilton, Ontario. We offered up media relations advice to an amazing group of job creators, prosperity builders, problem solvers and change makers. Jane and I have been running freeContinue reading “Media relations 101 for entrepreneurs”

Want to bring people together? Skip the usual networking event and instead work & learn together (REVIEW)

This review first ran in the July 7th edition of The Hamilton Spectator. Friend of a Friend: Understanding the Hidden Networks That Can Transform Your Life and Your Career By David Burkus Houghton Mifflin Harcourt $38 Wash dishes or mix and mingle? This is one introvert who’d happily roll up his sleeves, fill the sinkContinue reading “Want to bring people together? Skip the usual networking event and instead work & learn together (REVIEW)”