Review: Jonah Berger’s Invisible Influence – The Hidden Forces That Shape Behavior

This review first ran in the June 20th edition of the Hamilton Spectator. Invisible Influence: The Hidden Forces That Shape Behavior By Jonah Berger Simon and Schuster $35.99 CDN Crime doesn’t pay but it can be good for business. Counterfeit goods account for nearly 10 per cent of worldwide trade. South of the border, counterfeitingContinue reading “Review: Jonah Berger’s Invisible Influence – The Hidden Forces That Shape Behavior”

Review: Dave Kerpen’s The Art of People – 11 Simple People Skills That Will Get You Everything You Want

This review first ran in the June 6 edition of The Hamilton Spectator. The Art of People: 11 Simple People Skills That Will Get You Everything You Want By Dave Kerpen Crown Business $36 Supporters of Hamilton’s billion dollar light rail transit (LRT) project deserve full marks for doing their homework. They’re a fount ofContinue reading “Review: Dave Kerpen’s The Art of People – 11 Simple People Skills That Will Get You Everything You Want”