Review: What Motivates Me – Put Your Passions to Work by Adrian Gostick & Chester Elton

This review first ran in the Nov. 24 edition of The Hamilton Spectator. What Motivates Me: Put Your Passions to Work By Adrian Gostick and Chester Elton The CultureWorks Press $30.50 The results of my motivators assessment won’t surprise anyone who’s had the pleasure of my company. According to the assessment, I dislike bureaucracy andContinue reading “Review: What Motivates Me – Put Your Passions to Work by Adrian Gostick & Chester Elton”

20 pieces of advice for public relations students

Twenty words of wisdom for public relations students based on 20 years of working in PR. Some of the advice was told to me. Others were lessons learned. Writing is a fundamental PR skill. Turning out clean, clear and compelling copy on deadline gets you to the front of the hiring line. Write and read constantly.Continue reading “20 pieces of advice for public relations students”

Review: Eric Dezenhall’s Glass Jaw – A Manifesto for Defending Fragile Reputations in an Age of Instant Scandal

This review was first published in the Nov. 10 edition of The Hamilton Spectator. Glass Jaw: A Manifesto for Defending Fragile Reputations in an Age of Instant Scandal By Eric Dezenhall Hachette Book Group $30 David doesn’t needs a slingshot to take down Goliath in 2014. He only needs a Twitter account. Thanks to socialContinue reading “Review: Eric Dezenhall’s Glass Jaw – A Manifesto for Defending Fragile Reputations in an Age of Instant Scandal”