Review: Contagious: Why Things Catch On by Jonah Berger

  This review first ran in the April 22nd edition of The Hamilton Spectator. Contagious: Why Things Catch On By Jonah Berger Simon and Schuster $29.99 There’s good news if you’re setting up shop or looking to change the world. It’s never been easier or cheaper to get the word out on your own. NowContinue reading “Review: Contagious: Why Things Catch On by Jonah Berger”

Review: Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues by Jake Breeden

This review first ran in the April 8 edition of The Hamilton Spectator. Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues By Jake Breeden Jossey-Bass $30.95 You’ve come up with a pretty cool and innovative solution to a money-wasting problem at work. You fly the idea past your boss. Your bossContinue reading “Review: Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues by Jake Breeden”