Anne Makhoul with The Calendon Institute of Social Policy has done a write-up on the media relations summer camp that was put together this past summer by Mohawk College, the Hamilton Spectator and the Hamilton Roundtable for Poverty Reduction.
Easy to replicate in other communities.
Helps nonprofits tell people-based and community-focused stories instead of the usual big cheque grip and grins, ribbon cuttings and shovel in the ground pitches.