How to stand and deliver a memorable presentation

Good advice in today’s Globe and Mail from consultant Garr Reynolds on 6 lessons for effective presentations:

  1. Develop rapport with the audience. It’s not about you. It’s all about them. Build a connection.
  2. Give your audience an idea of where you’re going. Tell them you have 3 things you want to talk about.
  3. Show your enthusiasm. Way too many presenters have little or no enthusiasm. Believe what you say.
  4. It’s not about the numbers, it’s about what the numbers mean. Make numbers, facts and stats comprehensible to your audience.
  5. Make it visual. Use a photo. An image. A graphic that drives home your key points. Just don’t use a 40-slide PowerPoint.
  6. Save the best for last. Yes, that first minute or two is key to engaging your audience. You need an even stronger finish because that’s what folks remember.

And a brilliant presentation here on how to avoid death by PowerPoint.

Published by

Jay Robb

I've reviewed more than 500 business books for the Hamilton Spectator since 1999 and worked in public relations since 1993.

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